It has a lot of interesting information. Three points that stuck out were:
- More than a quarter of consumers (27%) claimed to use a DVR at the end of Q1
2009, equivalent to 7 million homes, according to Ofcom research. This rose to
nearly a third of consumers (31%) in multichannel television homes. These figures
are a little lower than those from operator and sales data, which suggest that nearly 9
million DVRs had been sold in the UK at the end of Q1 2009.
- High-definition television gained traction over the past 12 months, as new HD
channels launched and more platforms developed their HD propositions. By the end
of the first quarter of 2009, 2.3 million homes (9%) had reception equipment capable
of accessing linear or on-demand HD content. Thirty-three per cent of UK homes
claimed to have HD-ready television sets at the end of 2008, according to its
- Online catch-up TV began to enter the mainstream in 2008, largely thanks to the
growing popularity of the BBC iPlayer. Twenty-three per cent of households claim to
watch programmes online, rising to 33% among 15-24s. But 10% of people aged 65+
reported that someone in their household watched catch-up TV online.
We should all thank Ofcom for continuing to publish these comprehensive reports that shed light on important trends.