Tuesday, February 6, 2007

Cisco Goes to the Boonies

Cisco is now offering an IPTV package with satellite transport company SES Americom. This package is intended for the approximately 1,000 small, rural U.S. independent telcos. The offering will include content and the hardware and software to support it.

This is a curiosity for Cisco. The small U.S. telcos are a very competitive market with the lowest prices around. These companies have very small data networks, so they are not going to buy many CRS's, so there is not much upside for Cisco on the network side. The tier one carriers globally are Cisco's natural market, not the U.S. independents.

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