The BBC has published an interesting study of user reactions to HD in the UK. As you can imagine, they loved it. You can find the study at:
http://www.bbc.co.uk/info/policies/pdf/dtt_hdtrial.pdf
Both BT and FastWeb have told me that they did not think that HD would be as strong in Europe as it is in North America. They both said that the improvement from HD is not as great in Europe because their SD sets have higher resolution.
I did not buy their argument. I think this study confirms that HD will be quite strong in Europe. Service providers in Europe need to upgrade their networks to support it or it will pass them by.
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