Several Japanese service providers and manufacturers have joined together to unify the technical standards for IPTV services in the country, with the first compliant devices expected to emerge by March 2009.
NTT, KDDI and Softbank BB have teamed together with Sony, Matsushita Electric, Toshiba, Sharp and Hitachi , plus the country's five major TV broadcasters, including NHK. The group expects to develop standards by the end of this August. Sony, Matsushita and others expect to start selling the first flat-panel televisions with built-in IPTV receivers compliant with the new standards by the end of March 2009.
The forum is also expected to present its work to the International ITU and other global bodies with the help of Japan's Ministry of Communications.
It is a significant step forward to get IPTV implemented into TVs and other consumer electronic devices. They face significant issues. It will be interesting to see if they can meet this schedule and how the resulting products are accepted.
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