BSNL, that state run telecom operator in India, plans to expand its IPTV offering to 100 cities in India and to bring the service to more than 20 million homes across India. The service is now available in the New Delhi area, Bangalore, and Kolkata. Following the recent launch of the service in Rajasthan, the company was receiving 100 orders a day within one week.
The price of the service is about $4.50 per month. The company expects to have 100 thousand IPTV subscribers by March 2009.
This is an ambitious deployment plan. It is a good idea to take such an aggressive announcement from India, with a grain of salt. The biggest problem there is still building out the broadband infrastructure to support its IPTV deployment. On the other hand, having 100 thousand IPTV subscribers in six months seems reasonable.
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