Free's ARPU reached a high of €36.3 in the 4Q07, an increase of 1 euro compared to the 3Q07 and 1.8 euros more than 4Q06. This increase is explained by the greater number of
unbundled subscribers, the use of premium services, such as Free Home Video (S-VOD).
During 2007 Free made the following enhancements to its IPTV service:
- 12new channels added
- TV services provided to PCs on all of its broadband lines
- SVOD service providing access to movies and TV series
- User contributed video service that can be viewed on the TV
I always talk about "subscribers capable of receiving TV services" with Free. Its Freebox set-top box that is used by all of its subscribers comes with a TV decoder and a SCART connector. Consequently, Free provides 100 percent of its subscribers with the ability to connect to a TV. The question is what percentage of its TV capable subscribers actually watch the service. Free has not made any statements about this recently.
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