Telefonica added 13,000 IPTV subscribers in 3Q08, giving it 589,600 IPTV subscribers at the end of the quarter. Its O2 operation in the Czech Republic grew nearly as much, 10,200 IPTV subscribers, leaving it 108,100 subscribers at the end of the quarter.
Telefonica's total pay TV base grew by 130,000 subscribers to more than 2.1 million at the end of the quarter. The company has a significant satellite TV offering in South America, that accounts for nearly all of the increase. Its pay TV offering in Brazil is successful with 436,100 subscribers at the end of the quarter.
Telefonica does plan to introduce HDTV before the end of 2008.
Telefonica's IPTV business in Spain has hit a real flat spopt with a significant decrease in its quarterly adds over the last four quarters. It will have to take a different approach to get sales moving again. HD should help.
I believe that Telefonica is offering an IPTV service in Brazil, but it has not split out the IPTV vs. the satellite numbers.
Friday, November 14, 2008
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