The Indian government has approved rules recommended by TRAI that allow broadcasters to provide content to IPTV services. This gives the IPTV providers access to broadcast content that is currently available to cable and satellite companies in India.
This approval creates a level playing field for IPTV, cable, and satellite in India relative to content. It sets the stage for a significant expansion of the IPTV services in 2009. The challenge is to put the broadband infrastructure in place that will be needed to support it.
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